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Research notes from UX Refinery.

Practical thinking on UX research, usability testing, market research, and the craft of building products people find usable, equitable, enjoyable, and useful.

UX research18 Oct 2023

Why you should choose a dedicated UX research agency

When research is bundled with design and development, bias creeps in. A dedicated UX research agency keeps insights objective, and your product honest.

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Market research08 Aug 2023

Market research vs UX research: understanding the synergy

Market research shows you the landscape; UX research shows you the person in it. Together they turn broad opportunity into usable products.

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UX research22 Jul 2023

Investing in UX research: 10 compelling benefits

UX research is not a cost centre, it is a multiplier. These ten benefits show how understanding users improves satisfaction, conversion, loyalty, and even search rankings.

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UX research18 Jun 2023

User testing tools: insights for website optimisation

The right mix of user testing tools turns guesswork into evidence. Here is how to combine moderated sessions, heatmaps, analytics, and prototypes to optimise your website.

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UX research05 Jun 2023

UX research companies in South Africa: unlocking the potential

South Africa pairs affordability with world-class research practice: skilled researchers, convenient time zones, strong data protection law, and a multicultural lens that enriches insight.

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Career31 May 2023

UX researcher career guide: unlocking opportunities

A practical path into UX research, core skills, a five-step launch plan, and when it pays to partner with a specialist agency rather than hire.

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UX research28 May 2023

UX research: a quick guide by UX Refinery

New to UX research? This quick guide covers what it is, the core methods, how to run it well, and how to convert insight into design that works.

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UX design25 May 2023

How user research improves the UX design process

User research is the difference between designing by opinion and designing by evidence. Here is how it sharpens empathy, insight, and iteration across the design process.

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